Privacy Policy

Last Updated: June 26, 2026

Flotstone ("we," "our," or "us") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (www.flotstone.com), book a service, or engage with our marketing campaigns.

Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site.

1. Information We Collect

We may collect information about you in a variety of ways. The information we may collect on the Site includes:

Personal Data

Personally identifiable information, such as your name, shipping address, email address, and telephone number, that you voluntarily give to us when you:

• Book an appointment or purchase a membership.
• Register for an account through our booking platform (Floathelm/HelmBot).
• Sign up for our newsletter or enter a giveaway.
• Fill out a contact form.

Derivative Data & Tracking

Information our servers automatically collect when you access the Site, such as your IP address, your browser type, your operating system, your access times, and the pages you have viewed directly before and after accessing the Site.

Financial Data

Financial information, such as data related to your payment method (e.g., valid credit card number, card brand, expiration date) that we may collect when you purchase or request information about our services. All financial information is stored securely by our payment processor and booking platform (Floathelm/HelmBot). We do not store your credit card information directly on our servers.

2. How We Use Your Information

Having accurate information about you permits us to provide you with a smooth, efficient, and customized experience. Specifically, we may use information collected about you to:

• Process your bookings, purchases, and memberships.
• Send you email confirmations, appointment reminders, and customer service responses.
• Deliver targeted advertising, coupons, newsletters, and other information regarding promotions.
• Monitor and analyze usage and trends to improve your experience with the Site.
• Administer sweepstakes, promotions, and contests.

3. Disclosure of Your Information

We may share information we have collected about you in certain situations:

Third-Party Service Providers

We may share your information with third parties that perform services for us or on our behalf, including payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance.

Marketing Agencies and Partners

We work with third-party marketing agencies to help us manage our advertising, website, and customer outreach. These partners may have access to your personal data and tracking data solely for the purpose of performing these services on our behalf.

By Law or to Protect Rights

If we believe the release of information about you is necessary to respond to legal process, to investigate or remedy potential violations of our policies, or to protect the rights, property, and safety of others, we may share your information as permitted or required by any applicable law.

4. Tracking Technologies

We use cookies, web beacons, tracking pixels, and other tracking technologies on the Site to help customize the Site and improve your experience.

Google Analytics & Google Ads

We use Google Analytics and Google Tag Manager to analyze website traffic and user behavior. We also use Google Ads for remarketing and targeted advertising. Google may use cookies to serve ads based on your past visits to our website. You can opt out of Google’s use of cookies by visiting the Google Ad Settings.

Meta (Facebook & Instagram) Pixel

We use the Meta Pixel to measure the effectiveness of our advertising, understand the actions people take on our website, and create audiences for our ad campaigns. This tool allows Meta to collect data from our website and use it to provide measurement services and target ads. You can adjust your Facebook ad preferences in your Facebook account settings.

Other Third-Party Tracking

We may partner with selected third-party vendors to allow tracking technologies and remarketing services on the Site through the use of first-party cookies and third-party cookies, to analyze and track users’ use of the Site and determine the popularity of certain content.

5. Security of Your Information

We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against any interception or other type of misuse.

6. Your Privacy Rights

Depending on your location, you may have the right to request access to the personal data we hold about you, to request that your personal data be corrected or deleted, and to opt-out of the sale of your personal data.

Emails and Communications

If you no longer wish to receive correspondence, emails, or other communications from us, you may opt-out by:

• Clicking the "unsubscribe" link at the bottom of any promotional email we send.
• Contacting us using the contact information provided below.

7. Contact Us

If you have questions or comments about this Privacy Policy, please contact us at:

Flotstone

57 E Scranton Ave

Lake Bluff, IL 60044

Phone: (847) 482-1700